The days of cookie-cutter social media campaigns are long gone. In a world where every brand is vying for attention, standing out means ditching the clichés and embracing fresh, creative content that genuinely connects with your audience. Whether you’re selling socks, services, or anything in
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Peanut Butter Fever Dream: The Bizarre Brilliance of Nutter Butter’s TikTok
We seek media to enlighten, so we spent an hour watching Nutter Butter TikTok in search of meaning. Though some argue there’s a clear narrative involving key characters like Aidan, Nadia, and The Nutter Butter Man, the marketing ultimately comes across as a surreal fever
Read MoreiPhone 16 Pro Has Us Seeing in 4K
Apple recently dropped the iPhone 16 Pro, and honestly… bro has us seeing in 4K. The new Pro model is packed with upgrades, both in design and function, that make it the sleekest, most powerful iPhone to date. But let’s be real, what we really
Read More5 Reasons Your Content Might Suck
Let’s be real…creating video and social media content can be tough, especially if you’re a business owner or marketer juggling a million other responsibilities. But if your content isn’t pulling its weight, it might not be because your business isn’t great. Your content might just
Read MoreStep Aside, Google: Social Media is the New Search
As we navigate the ever-evolving digital landscape, one thing has become abundantly clear: social media platforms are no longer just for connecting with friends or sharing memes. They’ve transformed into powerful search engines, changing the game for businesses and content creators alike. Integrating SEO strategies
Read MoreHow Social Media is Becoming the New Tobacco (But Cooler, We Promise)
Remember those old-school tobacco ads? The ones where suave gents and glamorous ladies made puffing on a cig look like the height of cool? Fast forward to today, and the scene has shifted. The props have changed from cigarettes to smartphones, but the twist? We’re
Read MoreHello, Timecode: Six Reasons We Use Tentacle Sync
Time is important for all video production pros. Producers use time to keep everyone on schedule and get us to our much-needed lunch breaks. Editors manipulate time to quite literally speed up or slow down the pacing of a video or a commercial. Writers have
Read MoreA Note from Jonathan: Looking Back on 2020
I actually thought about the contents of this letter in early May 2020. It was the worst month of business we had been through since starting the company. We weren’t shooting any projects, we were working from home and the crew was just about out
Read MoreUsing Trello for Social Media Management
Effectively managing social media accounts isn’t easy, and organization is key. Whether you manage multiple channels for a variety of clients, or you’re just trying to make your cat Insta-famous, planning and keeping track of all your content is vital to a solid social media
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