From digital marketing trends to video production hacks, we’re here to share our industry knowledge, offer insights and welcome you into our crazy, fun world.
Earlier this month Google released a MUCH needed update to the Google Search Console. In case you aren’t familiar, this is the application that your webmaster uses to manage how your website is indexed by Google. Being one of Knoxville’s top SEO companies, we were
Read MoreIt’s More Important Than You Think Blog articles are the absolute single most important piece of digital marketing. They are the heart and soul of any social media campaign. Oh, and they are the primary way to influence your Google search ranking for particular keywords.
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We’re hoping that by now, you’ve heard of net neutrality. It’s a big deal, and it’s a principle that protects many of the liberties we currently enjoy online. Repealing net neutrality can only yield unfortunate and oppressive results for anyone who actively uses the internet.
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The Big Slate Media team recently had the privilege of attending a lecture by Dr. Dan Russell, Google’s Über Tech Lead for Search Quality and User Happiness. Quite the title, right? One of Dr. Russell’s prime goals at the moment is to understand how Google users
Read MoreIn the digital marketing business (and many other businesses), acronyms get thrown around. A lot of acronyms. While I may be a writer, I work in a room with a bunch of web developers. At first, I thought my brain bailed on me and I
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The think-tank at Big Slate Media has been churning out some fascinating and wild ideas lately, and we’ve decided it’s about time to try something new… So, how about a contest? We’re offering a chance for full company profile video – for free. The cost
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It’s a heck of an awesome time to be working and living in Knoxville. Businesses are thriving. The population is growing at a steady and healthy rate. And have you seen South Knoxville, lately? It’s booming with new businesses, breweries, and parks. We love Knoxville. This
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“Every aspect of marketing is entirely useless unless it produces conversions.” – Jeremy Smith As we all know, conversion marketing is about luring a poor customer into your trap and convincing them to buy things they don’t need…right? We’re kidding! We’re just kidding. Conversion marketing
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“It’s not personal, Sonny. It’s strictly business.” -Michael Corleone (The Godfather, 1972) Tip #1: Don’t be Lame The soon-to-be head of the Corleone family knew how to drive a strong message across. Think of creative initiative as a cannoli, and lame content as a gun
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