In the world of digital marketing, it’s important to cover all of your bases – and content is king. We’re talking about blogging, social media, sharing pictures, and posting videos. A lot more goes into that list, but today we’re going to set our sightsRead More
Facebook Advertising and Targeting the Right Audience
Facebook is one of the most powerful social media platforms out there – with roughly a billion people using it, it’s one heck of a great way to get your voice out there. The problem is that you might not want to advertise to everyone, right?Read More
What’s Your Marketing Drumbeat?
Think about a drumbeat. In a band, it establishes a rhythm and keeps everyone on track. Up until the late 19th century, a battlefield drummer wasn’t just there to bolster morale – they were an important part of the communication system. In the same sense, your marketing drumbeatRead More
Facebook’s Video Algorithm Change – What You Need to Know
Facebook’s video algorithm change will again be affecting the news feed and how videos will appear to users. Specifically, this update is going to focus on ranking and “percent completion.” What does that mean, exactly? Essentially, longer videos will now have a higher chance toRead More
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