From digital marketing trends to video production hacks, we’re here to share our industry knowledge, offer insights and welcome you into our crazy, fun world.
If it feels like social media is changing every 30 seconds… You’re not wrong! Between algorithm updates, ad policy shifts, and the general chaos that is Meta (Facebook and Instagram’s parent company), navigating digital marketing can feel like trying to herd cats in a hurricane.
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One of the first lessons taught in journalism courses is that fear sells. That truth has only intensified in the social media age. Today, many algorithms are designed to reward fear-based content, pushing posts that spark outrage or anxiety to the top of our feeds.
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The days of cookie-cutter social media campaigns are long gone. In a world where every brand is vying for attention, standing out means ditching the clichés and embracing fresh, creative content that genuinely connects with your audience. Whether you’re selling socks, services, or anything in
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We seek media to enlighten, so we spent an hour watching Nutter Butter TikTok in search of meaning. Though some argue there’s a clear narrative involving key characters like Aidan, Nadia, and The Nutter Butter Man, the marketing ultimately comes across as a surreal fever
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Let’s be real…creating video and social media content can be tough, especially if you’re a business owner or marketer juggling a million other responsibilities. But if your content isn’t pulling its weight, it might not be because your business isn’t great. Your content might just
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As we navigate the ever-evolving digital landscape, one thing has become abundantly clear: social media platforms are no longer just for connecting with friends or sharing memes. They’ve transformed into powerful search engines, changing the game for businesses and content creators alike. Integrating SEO strategies
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Remember those old-school tobacco ads? The ones where suave gents and glamorous ladies made puffing on a cig look like the height of cool? Fast forward to today, and the scene has shifted. The props have changed from cigarettes to smartphones, but the twist? We’re
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Effectively managing social media accounts isn’t easy, and organization is key. Whether you manage multiple channels for a variety of clients, or you’re just trying to make your cat Insta-famous, planning and keeping track of all your content is vital to a solid social media
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Binge culture isn’t just reserved for Netflix and Hulu. It’s just as easy to go down the YouTube rabbit hole and find yourself watching hours and hours of videos. At least, that’s what our team of twenty-somethings is doing a lot of these days. During
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