We have a rule here at Big Slate when it comes to any video project – commercial, company overview, event coverage, you name it – OVER SHOOT. This becomes especially true with pick-up shots or B-roll. We talk about and utilize B-roll a lot. So,
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Picking an Interview Spot that Doesn’t Suck
You know those interview/testimonial videos where you can’t hear anything? Or see anything because it’s too dark or super pixelated? Or that are just really distracting because it’s on a train track or something? Those videos suck. Wether you’re using your iPhone or professional video
Read MoreMeasuring YouTube Success: 3 KPI’s That Matter
So, you’ve built your YouTube channel, populated it with some organic content, and dove into the world of advertising – so you’ve done it all right? You’re now a YouTube advertising master? Not quite. In order to fully understand the quality of your content and
Read MoreGetting Started: Paid Advertising on YouTube
We’re on a YouTube advertising kick. In case you haven’t heard – at the beginning of this year we spoke at the Knoxville Chamber’s Digital Marketing Series about YouTube and we’ve been sharing all that content right here on our blog! (If you missed the
Read MoreOrganic Matters: YouTube Content that Doesn’t Suck
What do you think of when you hear the word “organic?” Healthy? Fresh? How about natural? That’s exactly what organic content is. Content that people find naturally – without needing a boost from advertising dollars. If you’re just getting started on YouTube and want to
Read MoreSchmoozapalooza Spring 2018 Winner
WATCH THE VIDEO TO FIND OUT WHO THE WINNER IS! Thanks again to everyone who came by the booth and made the event awesome! We had a great time catching up with old friends, making new ones and learning about other businesses in our
Read MoreLead Contest – September 2017
The think-tank at Big Slate Media has been churning out some fascinating and wild ideas lately, and we’ve decided it’s about time to try something new… So, how about a contest? We’re offering a chance for full company profile video – for free. The cost
Read MoreVideo Production – Is it Part of Your Marketing Strategy?
In the world of digital marketing, it’s important to cover all of your bases – and content is king. We’re talking about blogging, social media, sharing pictures, and posting videos. A lot more goes into that list, but today we’re going to set our sights
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